One of the quickest ways to make your phone ring, increase web site visitors or drive additional foot traffic into your retail store is to advertise using newspaper circulars (also referred to as Free Standing Inserts or Preprints). These are multi-page, full color advertising inserts distributed in the local newspaper. These inserts are customized for each store with both unique store identity and messaging. WFCA Direct will work with you to create a custom circular design for your market. To inquire about timelines, costs and minimum quantities, please contact WFCA Direct .